I assisted with selecting models, props, and locations that reflected the target audience and evoked the desired food photography. Detailed shot lists and storyboards were developed to outline specific scenes, poses, and angles necessary to convey the intended narrative. I worked closely guiding the photographer on lighting setups and techniques, to ensure the food was captured in the most flattering way, whether with natural or artificial light and optimal camera settings. I also collaborated with the post-production team to ensure the final images meet the creative vision and brand standards through color correction, retouching, and other enhancements.
